Thought leadership videos are a great way to showcase your expertise in your line of business. These videos can help potential customers understand the value your company brings to the table. They also provide credibility, especially if you have worked with well-known brands that people recognize. It's important that these videos are well shot and engaging. It’s also best to keep them as short as possible since attention spans are fast shrinking as more and more content populates the world wide web. Having said that, if your audience is a niche one and is looking for the type of solution you provide, they may give you more time to explain ideas and concepts.
The pricing varies depending on the type of animation you choose as well as the detail required in the characters and in the background. To give you an idea, for white board animation, stick animation and 2D animation, the price is approximately USD 2,500 per minute.
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