B2B Videos
B2B marketers are increasingly using video to engage and sell to their B2B clients. Depending on where customers are in the sales funnel, videos help convince and convert the target audience. To create awareness, a product explainer video which shows how a gap in the market is addressed by your product will get people interested in knowing more. Then a video describing each feature in detail could be useful as you get into the consideration set. And finally, once you sell your product, a 'How To Use The Product', video could save your team a lot of time.
Happ
The Apollo Hospital Group has created an app called HAPP. HAPP connects patients to doctors, diagnostic centers and path labs. We created a white-board explainer video to show hospitals and healthcare centers the benefits of using the app to reduce downtime and optimize revenue.
Wingold
Singapore based Web Master's Technology has created a software product, Wingold, for businesses that dealt with any sort of precious metal. Ripple created a video that explained the product and its benefits, detailing what type of customers would gain by using the product and explaining what problems the product addressed.
Darashaw
TSR Darashaw, a leading Payroll Processing firm needed a marketing video to explain their solution. The video we created demonstrated how the product effectively addressed pain points in the payroll management process.
Valetsys
Valetsys needed a 2D animated explainer video for their business. Valetsys helps hotels and restaurants eliminate wait time at the porch as the Valet gets notified once the guest is ready to leave and brings the car out in advance.
Rhythmus
Rhythmus, a revolutionary conferencing software needed to create a video that show cased all the cool features and demonstrate how the app worked. Check out this video to see what Ripple did.
iConnect
iConnect Resources has a path breaking software for the HR space. Ripple was tasked with creating a video that explained what the software was capable of and to explain the benefits of using it to HR Managers in large organizations.
Princeton Blue
Princeton Blue has created a software tool that helps corporates manage interactions with their customers across several channels. The tool analyses customer emotions - positive, neutral, negative- and helps clients retain their customers by alerting them to potential issues. Ripple created an explainer video which showed B2B clients exactly what the tool was capable of.
Wella
Wella Professions needed to partner with beauty salons across the country to help sell their hair care products. Wella had come up with an incentive based partnership program and needed a video that would explain the program and its benefits to potential salon partners. Ripple was tasked with ensuring that the program was easy to understand and yet detailed enough to get salons excited about signing up.
Vector Consulting - Theory of Constraints (TOC)
Vector Consulting, a premier consulting firm, focused on TOC, tasked Ripple with condensing a complicated theory implemented over months at large manufacturing companies, into a short video that explains why companies should implement TOC. This video took the world of TOC by storm and became a much discussed case study.
Medi App
Medi App is an app that helps retail chemists to get direct information from pharmaceutical companies about the schemes and discounts being offered by these companies. Ripple had to demonstrate the process, as it exists today, where there is no transparency and then showcase how Medi App is changing the game to create efficiency and higher profits for pharmacies.
Vector Consulting
An animated marketing video created by Ripple for Vector Consulting for an event by Forbes magazine where Vector was the sponsor. This was to be shown at a live event at Forbes' Business Awards. This marketing video showed how effective Vector's services are.