Banking & Financial Services Videos
The Banking and Financial Services Industry (BFSI) has been using video effectively on digital channels for a few years now. From explaining how a product is useful and creating product demos to creating internal videos for sales teams and for HR purposes, the BFSI vertical has used videos effectively and engaged various target audiences. Ripple is a leader in creating videos in the BFSI space.
Aegon Religare iTerm Plan
Aegon Religare had introduced a term plan that had better features than any other online plan in the market. They wanted to create a short video, which would explain the benefits. The idea was to create a simple, easy to understand explainer video which they could use on their website and landing pages.
Divergent Capital
US and Israel based, Divergent Capital, needed to create a video which portrayed the company as approachable and one which had a clear focus on serving credit thin companies. The brief was to keep the video short, simple and snappy.
AIO Coins
A new digital currency that would give investors exposure to the top 10 traded crypto currencies was being launched in Hong Kong. Ripple was tasked with creating an animated explainer video for the ICO (Initial Coin Offering).
Safety Net
Safety Net is an insurance company in the US, focused on providing insurance against loss of income. Ripple was engaged to create a short video for their social channels. This video, created with stock footage, garnered high levels of engagement.
Franklin Templeton Investments
Franklin Templeton, an American mutual fund company, had launched a new and improved SIP product which had more flexibility than the before. The company needed a video that would explain the new benefits to consumers. We created an explainer video with a mix of live action footage and animation to tell the story.
Axis Bank
Axis bank needed to communicate a new and more flexible compensation structure for its employees. Employees could choose from several options based on their risk appetite and life stage. This 60 second explainer video was a great way for Axis Bank employees to understand the plan and figure out what was best for them.
HDFC Life Cardiac Care
HDFC Life had come up with a new insurance product specifically targeted to potential heart ailments. We created an explainer video building a story to showcase the need for the product and then explained the product features & benefits.
ICICI Prudential
ICICI Prudential needed to create a series of short videos which showcased one benefit per video. This out-of-the-box video showed how quickly claims were paid out.
HDFC Mutual Fund - Financial Planning
HDFC Mutual Fund needed to create a series of educational explainer videos to help investors understand various investment concepts. This animated video explains why it's important to plan your finances and have financial goals.
HDFC Mutual Fund - SIP Top Up
HDFC Mutual Funds used this 2D animated video to explain why it's important to top up one's Systematic Investment Plans (SIP) as one's income increases. Ripple's explainer video showed how topping up one's SIP could lead to much greater financial returns as compared to keeping the SIP static.
HDFC Mutual Fund Sales Panda
HDFC Mutual Fund (HDFC MF) had created an internal portal for their sales team and distributors. This portal played the role of a CRM tool and also gave sales people/distributors, the option to share high quality content with their own logos with clients via templates. Ripple created a demo video to showcase how the portal worked and why it was useful.
HDFC Mutual Fund Online
HDFC Mutual Fund launched a portal with new and useful features for its distribution partners. HDFC needed a video that would explain these features and take partners through a demo of the portal.
Darashaw
TSR Darashaw, a leading Payroll Processing firm needed a marketing video to explain their solution. The video we created demonstrated how the product effectively addressed pain points in the payroll management process.
Birla Doctor App
Ripple made a 2D product explainer animation video to showcase Birla's Doctor App, which highlights how doctors could start investing and ensure a safe, financially secure retirement.
Aegon Religare iMaximize Plan
Aegon Religare had introduced a triple benefit plan. They wanted to create a short explainer video, which would explain the benefits and have an emotional connect with the TG as well.
ICICI Prudential
ICICI Prudential had run a 360-degree campaign announcing changes in regulations for insurance companies. These changes would benefit consumers and ICICI wanted to use the campaign to its advantage to sell more insurance products by educating the consumer. We used ICICI's iconic character 'Chintamani' to drive the points home.
Birla Sun Life Insurance
Birla Sun Life Insurance had introduced a new product and needed a video, which could explain the product benefits simply and clearly.
Reliance General Insurance - Break in Inspection
Aegon Religare had introduced a term plan that had better features than any other online plan in the market. They wanted to create a short video, which would explain the benefits. The idea was to create a simple, easy to understand explainer video which they could use on their website and landing pages.
Reliance General Insurance - Rashtriya Swasthya Bima Yojana
Ripple created an explainer video to highlight the ease of access provided by Reliance General Insurance to the entirety of India.
Religare
Religare launched a 1 new avatar of its intranet. Our job was to demo the product for its employees.