Whiteboard Videos
This is a simple animation technique that is extremely popular among brands across the world. It is both cute as well as creative, as you see the characters and other images being drawn out or appearing as the narrative takes place. In a way, you can see the words, or background music come to life as the visual is constructed before your eyes. It is also a technique that most of us are familiar with since it is similar to a classroom blackboard that most of us have grown up with. Many companies also use whiteboards in their office meetings, so the brain is used to receiving the visual message in this manner.
Ripple
This video was created by Ripple's own team to show their customers why creating a product or service explainer video is important for any business. A minimalist whiteboard animation style with line drawings was chosen as the art style and the length of the video was kept at 60 seconds, in keeping with Ripple's philosophy that less is more.
Aegon Religare iTerm Plan
Aegon Religare had introduced a term plan that had better features than any other online plan in the market. They wanted to create a short video, which would explain the benefits. The idea was to create a simple, easy to understand explainer video which they could use on their website and landing pages.
Divergent Capital
US and Israel based, Divergent Capital, needed to create a video which portrayed the company as approachable and one which had a clear focus on serving credit thin companies. The brief was to keep the video short, simple and snappy.
Happ
The Apollo Hospital Group has created an app called HAPP. HAPP connects patients to doctors, diagnostic centers and path labs. The app also manages these interactions, keeps records, fills prescriptions and sets reminders. We created a white-board explainer video to show consumers the benefits of using the app.
Smollan
Smollan is a JV with South Africa based Smollan and Lever's in India. The founding partner of Smollan was moving on after 3 decades at the company. Lever's needed a video commemorating him for all that he had achieved during his tenure. Ripple delivered a video that received a fabulous response at the event.
Econote
Econote is a tablet that will replace notebooks used by students in schools. Ripple was tasked with explaining what Econote is and why schools, parents and students should adopt this new way of living.
iMatrix
iMatrix had come up with a revolutionary tech solution to help prevent ATM thefts. We created an explainer video which showed how the solution worked.