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The insurance industry is a competitive one and several insurance firms are vying for customer attention. The complexity of insurance policies and products adds to the challenge of engaging customers effectively.   Since insurance companies offer...

Using animation for websites seems like a novel concept, but it's been around since the 1990s. Flash animation invented in the late 1990s enabled businesses to use website animations as a unique feature that...

Luxury products, the very words, denote the best that money can buy. People who buy luxury products usually belong to the highest echelons of society, have immense global exposure and refined tastes. Getting a video...

The phrase "Content is King" is often thrown around in the digital marketing industry. But what most digital companies don't realize is that if you don't have a well thought out content strategy, the...

Buying a home is everyone's dream, but the process of buying one makes it a nightmare. The only person who can rescue you from this nightmare is a good real estate agent. 73% of homeowners...

As a marketer, you know that videos are the most engaging form of communication for your target audience. And as someone who's looking to create videos that drive results, you also know that not...

Marketing for healthcare might sound counter-intuitive. The words ‘marketing’ and ‘healthcare’ are usually not paired together. The healthcare industry is perceived differently from for-profit businesses, so consumers tend to view a hard push for...

We are in an era of video marketing.  Studies have shown that well-made videos help brands gain trust, credibility, engagement, and eventually increase sales. There’s no doubt that you need video marketing for your business...