Event Videos, as the name suggests, are videos that are created specifically for events. If you're presenting at a conference, have a stall with a monitor or want to showcase your product on your iPad or laptop at an event, you'll need an event video. Event videos help you tell your story and provide a high level of brand recall, aside from helping your business stand out.
Here's an example
Most conferences and even internal events now require companies to play event videos on projection screens, especially if you’re presenting keynotes, running workshops or even have your own sponsored stall. You can choose from various video styles for your event video based on the message you need to convey and what your target audience is likely to enjoy watching - 2D animation videos, whiteboard animation videos, stock footage videos or live action videos are great options.
Event videos are no longer a luxury. If you’re participating actively in an event, you need a video. These videos help you tell your story, stand out, engage deeply with your audience and convert prospects more effectively. Be sure to have supers on your event videos as events tend to be loud and people might not be able to hear the voice over on your event videos. You can use event videos for sales and marketing even once the event is over.