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Get valuable insights for your marketing videos

Read our blogs to stay on top of trends in the marketing videos space. Each of our blogs has been carefully crafted using insights we’ve gained from making explainer videos, demo videos and corporate videos for global brands.

Explainer Videos

How Explainer Videos Can Help Insurance Marketing Succeed

The insurance industry is a competitive one and several insurance firms are vying for customer attention. The complexity of insurance policies and products adds to the challenge of engaging customers effectively.   Since insurance companies offer...
Explainer Videos

Pros And Cons Of Using Animations For Websites

Using animation for websites seems like a novel concept, but it's been around since the 1990s. Flash animation invented in the late 1990s enabled businesses to use website animations as a unique feature that...
Video Marketing

6 Tips To Create Impactful Explainer Videos for Your Luxury Brand

Luxury products, the very words, denote the best that money can buy. People who buy luxury products usually belong to the highest echelons of society, have immense global exposure and refined tastes. Getting a video...
Explainer Videos

How To Build A Successful Digital Content Strategy In 7 Steps

The phrase "Content is King" is often thrown around in the digital marketing industry. But what most digital companies don't realize is that if you don't have a well thought out content strategy, the...
Explainer Videos

Real estate marketing ideas to get qualified leads

Buying a home is everyone's dream, but the process of buying one makes it a nightmare. The only person who can rescue you from this nightmare is a good real estate agent. 73% of homeowners...
Video Marketing

Choosing The Best Type Of Video For Each Stage Of The Buyer Journey

As a marketer, you know that videos are the most engaging form of communication for your target audience. And as someone who's looking to create videos that drive results, you also know that not...
Video Marketing

Why your healthcare company needs video marketing

Marketing for healthcare might sound counter-intuitive. The words ‘marketing’ and ‘healthcare’ are usually not paired together. The healthcare industry is perceived differently from for-profit businesses, so consumers tend to view a hard push for...
Explainer Videos

Animation Vs Live Action: Which One Is For Your Business?

We are in an era of video marketing.  Studies have shown that well-made videos help brands gain trust, credibility, engagement, and eventually increase sales. There’s no doubt that you need video marketing for your business...
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