How to choose the best software to create your explainer video

A prospect will become a customer when and only when he understands your offering and its benefits. Fortunately, explainer videos have made it very easy for you to demonstrate how your product works or what your company does. But explainer videos can be expensive. If you need a cheap explainer video, you’ll need to create it internally using a good animation software. The question is, how do you find the best explainer video software?

Before choosing an explainer video software, consider the following factors:

Features

Most animation software products will have several features with different functionalities. Make sure to choose the right software based on your specific requirements. Below is a list of points to consider as you make your decision.

  • Does the software support animation?
  • What animation styles does the platform offer, e.g., 2D Animation. Motion Graphics and Whiteboard Animation.
  • Are captions and voice overs supported?
  • How many video templates does it provide?
  • Is there a good range of modern icons?
  • Are editing options allowed when you edit characters?
  • Will you be able to get characteristics, action, and emotion across with this software?
  • Does the software offer a good range of sound effects?
  • What’s the quality of customer support?

Pricing

If you want cheap explainer videos, there are plenty of free software options. Even most paid software platforms offer a free trial for a limited period or a freemium option, It’s always a good idea to start with a free trial so that you can determine if the software works for you.

Creating videos without full functionalities can be challenging. But many functionalities get unlocked only with paid versions and even when these are unlocked, it’s hard for people with no design or editing expertise to use the software to its full potential. And that’s one of the reasons many businesses outsource their explainer videos to affordable explainer video companies.The pricing for your animated explainer video will depend on the style you choose as well as the length of your video. Contact us if you need a quote for your customized explainer video.

Templates

Templates are the best option in any software as they can save you a lot of time. You can use pre-built templates by customizing them a little to suit your specific requirements.

You can check how many templates an explainer video software company provides and see if these templates work for you. The templates should be visually compelling and allow for a strong brand narrative.

Additional capabilities

Remember to check what other features an explainer video software offers:

  • Can you design social media graphics, data visualizations, and infographics?
  • Does the software also have a desktop application?
  • Can you import objects from PowerPoint?
  • Does the software have any photoshop extension?

Credibility

Use the explainer videos software company’s website, social media channels and review platforms to check the company’s reputation and also read product reviews or client testimonials. Have a look at the sorts of clients they have served and try to speak to some clients to understand their experience with the product.

User-friendliness

The best explainer video company or the best explainer video software will always provide ease of setup/installation and strong customer support.

Now that you’ve learned how to navigate the world of explainer video software, you’re ready to dive in. To know more about how you can get an affordable explainer video, get in touch Ripple Animation, the best explainer video company in India.

Also Read –
The Secret To Creating The Best Explainer Videos
How to Leverage Video Animated Explainer Videos During The Coronavirus Lockdown

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