B2B Videos

B2B marketers are increasingly using video to engage and sell to their B2B clients. Depending on where customers are in the sales funnel, videos help convince and convert the target audience. To create awareness, a product explainer video which shows how a gap in the market is addressed by your product will get people interested in knowing more. Then a video describing each feature in detail could be useful as you get into the consideration set. And finally, once you sell your product, a 'How To Use The Product', video could save your team a lot of time.

Function

Vertical

Style

Gupshup Conversational Messaging

Gupshup | Conversational Messaging

Gupshup, a start up which became a unicorn, needed a video for use in a press release announcing a big round of funding. Ripple was commissioned to create a video that would show the importance of conversational messaging in today's context. Using a voice over in conjunction with an engaging graphical style, icons and supers, Ripple created an explainer video that helped moved the Gupshup narrative forward.

Pinelabs Paylater

Pine Labs | Pay Later

Pine Labs needed a B2B explainer video to show vendors how the Pay Later EMI option worked. Ripple created a 2D animation video that demonstrated the benefits of the EMI option and showed the simplicity of the process as well.

1Rivet

1Rivet

Check out this company culture video that the Ripple Team created using a combination of shapes and icons to bring the story to life.

Riskcovry

Riskcovry

Fintech start up, Riskcovry, had created a platform for large enterprises to set up an insurance distribution channel easily, thereby creating a new revenue stream. Ripple created an engaging whiteboard animation video to show how Riskcovry had done that and to showcase the benefits.

KG-International

KG International

KG International needed a video to show how their filtration system could help OEMs prevent equipment breakdown. Ripple created an interesting 2D animation style to get the message across.

Awarathon

Awarathon

AI enabled, video roleplay platform, Awarathon needed an explainer videos which showed how sales teams could perfect their pitches with Awarathon. Ripple created a stock footage video with animated overlays to build an engaging narrative.

Qyrus

Qyrus | Web Testing

The Qyrus web testing platform enables coders and testers to test quickly and easily, helping reduce time and cost. Ripple created a stock footage video with graphical overlays to show why testing is important, why more people don't test and how Qyrus solves the problems testers face.

PMAM and Intel

PMAM and Intel

PMAM and Intel needed a GIF that visually showed how PMAM software could help retailers grow revenue. Have a look at what we created using an isometric layout.

Solidpro

Solidpro

Ripple created a corporate video in which we used stock footage and animated graphics to showcase the DNA of the company.

Ingenero

Ingenero

Ripple created an explainer video to showcase Ingenero's AI driven operational experience and engineering solutions for the processes industry. We used a mix of stock footage, transitions and graphical overlays to tell the story.

Wheelshare

Wheelshare

Ripple created a 2D animation video for Wheelshare using zooms in an interesting manner to show how important wheelchairs are when it comes to patients and helathcare facilities.

Cibil Microfinance Score

Cibil Microfinance Score

Cibil launched a product that would help financial institutions make lending decisions to borrowers in rural areas. Ripple created a 2D animation video using characters and screenshots to tell the story.

PMAC

PMAC

Ripple created a 2D animation video for PMAC to show employees and visitors how to navigate the facility safely.

Thomas Kelly

Thomas Kelly

Thomas Kelly has a software to help meet the administrative needs of schools & learning centers. Ripple created a 2D animation explainer video to showcase the product and use cases.

Legacore

Legacore

Legacore provides support to legal professionals and insurance companies. Ripple created a 2D animation videos with graphical overlays to explain how the service works and the benefits.

IDA

IDA

IDA needed an explainer video to showcase how their software could help companies manage untoward incidents like fires, thefts etc. Ripple created a 2D animation video which made it easy for businesses to understand why they should consider IDA.

Hurix

Hurix | Kitaboo e-Book

Hurix needed to create a video to show publishers how they could leverage Hurix's features to make their content more engaging and interactive. Ripple created a stock footage video with animated overlays and a voice over narrative to tell the Hurix story.

Johnson Controls

Johnson Controls

Johnson Controls needed to create an explainer video for the launch of their new fire detection and evacuation product, TGEN for the Australian market. Ripple used a mix of 2D animation and product shots to show the features of the product in an easy-to-understand way.

Original4Sure

Original4Sure

Original4Sure is a tech company that helps manufacturers track their product once it leaves their warehouse all the way till it reaches the end consumer, helping companies take critical decisions in real time. We created an explainer video using 2D animation to show how the product works and benefits of using it.

HD Medical

HD Medical

HD Medical had come up with a revolutionary stethoscope which would give similar data to that given by ECG machines, making diagnosis quicker, enabling patients to get the care they need at the right time. Ripple Animation was tasked with creating an explainer video that helped showcase the benefits of the product.

Smart Clean

Smart Clean

Singapore based Smart Clean is a tech company that specializes in ensuring that facilities washrooms and common areas remain clean and that consumables are replenished on time. Ripple created a minimalistic explainer video which showcased the technology and benefits of the Smart Clean solution.

Porter

Porter | Reliability Film

Porter needed to show how any business with delivery problems could rely on porter to get the right logistics support. Ripple created an engaging animated video ad to be used on digital channels.

Shareit Advertisers

SHAREit Advertisers

SHAREit, a leader in the file sharing space, needed to show advertisers why SHAREit is the best platform to drive app downloads. Ripple created an animated explainer video that demonstrated why the app was loved by consumers and how SHAREit drives app downloads for advertisers.

Buildpiper

Opstree's Buildpiper

Tech company, Opstree, needed an explainer video that showcase the benefits of Buildpiper, their Dev Ops platform. Ripple's explainer video that simplified complex information and conveyed the value proposition.

Rhenus Logistics

Rhenus Logistics

Rhenus Logistics, a leading logistics player, needed to create an explainer video which showcased its capabilities and expertise in handling all kinds of chemicals. Ripple created a 2D animation video that would help prospects understand the depth of Rhenus' expertise.

Pluribus

Pluribus Networks

Pluribus Networks needed an explainer video to show how it solved complex network issues in a new way that was far more effective and efficient than any other solution. Ripple created a technical explainer video that simplified complex information to help IT teams understand how the product worked.

Taal Technologies

Taal Technologies

Taal Technologies needed to create a marketing video to help showcase its offering to prospects and clients across the US and Europe. Ripple used evocative 2D animation scenes coupled with a compelling narrative to make a strong use case for outsourcing design engineering services.

SMS Magic

SMS Magic

SMS Magic needed to create an explainer video which showcased how its technology and automation could simplify the jobs of marketing and sales teams in large enterprises, making them more efficient. Ripple used a mix of 2D animation and screenshots to build the narrative and show the product in action.

Medix

Medix | Explainer

Israel based Healthcare company, Medix needed an explainer video which would help prospects and key stakeholders understand the benefits of the Medix solution. Ripple Animation created an easy-to-understand animated video with relatable characters to tell the Medix story.

NexGen

NexGen

Security firm, Nexgen needed to create a video that could help prospects understand the value they brought to the table. Ripple created an animated explainer video that helped NexGen break through the clutter and stand out.

Estrella

Estrella

Estrella, a world renowned jewellery brand had come up with a way for jewellers across the world to cater more efficiently to their client using Estrella's services. Ripple created mass personalised videos for these retailers to help increase conversion rates.

Yatra

Yatra

Travel e-commerce giant, Yatra, has a B2B service for travel agents. Ripple was commissioned to create a whiteboard explainer video which showed agents how they could benefit by partnering with Yatra.

Knauf Ceiling

Knauf Ceiling

Knauf needed to create an explainer video which would showcase how their Bioguard Technology could keep all surfaces including ceilings sanitized, ensuring that spaces in offices, hospitals and other institutions could be safe. Ripple created an animated explainer video to show how the product worked.

GuruWe

GuruWe

Australian start-up, GuruWe needed a video to showcase the business idea to investors. Ripple created a 2D animation explainer video that demonstrated how GuruWe was solving a real problem in a large market.

Mottodong

Mottodong

Australian start-up, Mottodong needed an explainer video to show how its platform could help parents and small businesses connect with each other for after school classes that were a good fit for children. Ripple created an engaging video that showcased Mottodong's offering.

Smartech

Smartech

Smartech is a platform that helps brands have personalized communications with customers and prospects across various platforms and channels. Ripple was commissioned to create an animated explainer video to showcase the benefits of using the Smartech platform.

Prolance

Prolance

Prolance caters to the interior design industry by bringing together multiple pieces of the fragmented interior design process on a single platform. Ripple created an explainer video which showed interior design professionals how Prolance could simplify their workflows.

Bharat Petroleum

Bharat Petroleum

Bharat Petroleum had launched a new card which would simplify life for their customers. Ripple was asked to create an explainer video which would demonstrate the benefits the card offers.

MSB Docs

MSB Docs

MSB Docs, a document management platform needed to create an explainer video which would showcase the utility and features of their solution. Ripple Animation created a 2D animation video that helped prospects understand why they should choose MSB docs.

Zycus

Zycus | Corporate

Zycus needed to create a corporate film that would given B2B customers an overview of the power of their suite of procurement transformation products. Ripple used a combination of stock footage and animated overlays to tell the story in a visually engaging way.

Kreate

Kreate

Kreate has a platform where power can be traded on the fly creating significant cost savings and efficiencies for businesses and governments alike. They needed a product explainer video to showcase the benefits.

Grasim Chemicals

Grasim Chemicals

Grasim Chemicals needed a B2B video to showcase its water purification solutions across industries. Ripple created a video which is a mix of a live shoot at Grasim's plant, stock footage and animated content to give the audience a glimpse of what was possible with Grasim.

Freightwalla

Freightwalla

Freighwalla is revolutionizing the way businesses manage their shipments by automating every stage of the cargo management process from getting quoted to ensuring that the shipment is delivered. Ripple Animation was commissioned to create a start up explainer video that showcased the platform and demonstrated the benefits.

Securens

Securens

Securens has a high tech security system. They needed an explainer video to showcase how it works and the benefits of going with Securens technology. Ripple simulated a real life scenario to drive home the reasons to use Securens' products.

Unitile

Unitile

Unitile needed to create an explainer video to show the benefits of its raised access floor system. This B2B explainer video was created using simple 2D animation which demonstrated how the system worked and its benefits.

Dasra

Dasra

Dasra had developed a process that makes collaboration across stakeholders in the private and public sectors more effective. Ripple created a process explainer video to showcase best practices within the sector.

Traddle

Traddle

Ripple created a launch video for Traddle, a platform that enables commodity traders to take data driven decisions. Traddle also helps execute trades, track shipments and close payments. The explainer video was used to showcase everything that Traddle is capable of to the target audience.

Datamatics

Datamatics BPM

Datamatics BPM, a business intelligence & demand gen firm needed to create a marketing video to show customers the power of their bespoke solutions. Ripple created an engaging video using a mix of stock footage, animated overlays & supers to bring the Datamatics story to life.

Desmondji

Desmondji

Desmondji needed to showcase their innovative alcohol making process so that consumers and distributors could understand why their line of beverages is superior to that of competitors. Ripple used an elegant video style and realistic illustrations to achieve the brand's objectives.

Happ

Happ | For Consumers

The Apollo Hospital Group has created an app called HAPP. HAPP connects patients to doctors, diagnostic centers and path labs. The app also manages these interactions, keeps records, fills prescriptions and sets reminders. We created a white-board explainer video to show consumers the benefits of using the app.

Orbitera

Orbitera

Orbitera is a cloud commerce platform. Ripple was tasked with creating a slick explainer video to showcase the services and the benefits to prospective customers.

Save Grains

Save Grains

Save Grains is a revolutionary grain storage bag that uses green technology to prevent infestation and mould, enabling farmers store grains for upto 2 years with no loss in quality. Ripple was commissioned to create a 2D explainer video that showed the benefits of using Save Grains bags.

Mach7 Technologies

Mach7 Technologies

This product explainer video shows show how medical professionals can become more effective and save time by modernizing their PACS using the MACH7 platform.

Wingold

Wingold

Web Master's Technology has created a software product, Wingold, for businesses that dealt with any sort of precious metal. Ripple created an explainer video that showcased the product and its benefits, detailing what type of customers would gain by using the product and explaining what problems the product addressed.

ETP

ETP

Retail software service provider ETP needed an animated explainer video which explained how their solution could help retailers become more productive. Ripple used scenarios that retailers would identify with to drive the point home.

HDFC Bank Card

HDFC Bank Card

HDFC Bank launched a new debit card for use within large organizations. Ripple created a product explainer video to help the product and sales team explain the benefits of the card to potential customers.

Zycus

Zycus | Invoice Matching

Zycus, a leader in procurement transformation, needed an explainer video to showcase how its invoice matching product worked. Ripple created an animated explainer which highlighted the problems that potential customers faced and showed how the product solved these issues.

Willis Tower Watson

Willis Tower Watson

Willis Tower Watson was implementing a new technology (Cobots) that would make their employees more productive by automating tasks and processes. Ripple created an explainer video which helped employees understand the benefits of using Cobots.

Avantage by Aegisca

Avantage by Aegisca

IT Company, Aegisca launched a software system to help large enterprises become more productive. Ripple's task was to help purchase managers understand how Aegisca was different from other similar tools in the market.

Leena AI

Leena AI

Leena.AI needed a stock footage video to introduce its COVID 19 response suite to enterprises in the US and Europe. Ripple created an engaging narrative for c-suite executives using a mix of stock footage, supers, screenshots and animation overlays.

Darashaw

Darashaw

TSR Darashaw, a leading Payroll Processing firm needed a marketing video to explain their solution. The explainer video we created demonstrated how the product effectively addressed pain points in the payroll management process.

Valetsys

Valetsys

Valetsys needed a 2D animated explainer video for their business. Valetsys helps hotels and restaurants eliminate wait time at the porch as the Valet gets notified once the guest is ready to leave and brings the car out in advance.

Rhythmus

Rhythmus

Rhythmus, a revolutionary conferencing software needed to create an explainer video that showcased all the cool features and demonstrate how the app worked. Check out this explainer video to see what Ripple did.

iConnect

iConnect

iConnect Resources has a path breaking software for the HR space. Ripple was tasked with creating a video that explained what the software was capable of and to explain the benefits of using it to HR Managers in large organizations.

Princeton Blue

Princeton Blue

Princeton Blue has created a software tool that helps corporates manage interactions with their customers across several channels. The tool analyses customer emotions - positive, neutral, negative- and helps clients retain their customers by alerting them to potential issues. Ripple created an explainer video which showed B2B clients exactly what the tool was capable of.

Wella

Wella

Wella Professions needed to partner with beauty salons across the country to help sell their hair care products. Wella had come up with an incentive based partnership program and needed a video that would explain the program and its benefits to potential salon partners. Ripple was tasked with ensuring that the program was easy to understand and yet detailed enough to get salons excited about signing up.

Vector Consulting - Theory of Constraints (TOC)

Vector Consulting | TOC

Vector Consulting, a premier consulting firm, focused on TOC, tasked Ripple with condensing a complicated theory implemented over months at large manufacturing companies, into a short explainer video that explains why companies should implement TOC. This explainer video took the world of TOC by storm and became a much discussed case study.

Kama Schachter

Kama Schachter

Kama Shachter was launching a new B2B service that would help their clients sell more effectively. Ripple was commissioned to create a demo video for their new portal. We showcased their B2B website in a simple and effective way to reflect Kama Schachter's brand sensibilities.

iMatrix

iMatrix

iMatrix had come up with a revolutionary tech solution to help prevent ATM thefts. We created an explainer video which showed how the solution worked.

Medi App

Medi App

Medi App is an app that helps retail chemists to get direct information from pharmaceutical companies about the schemes and discounts being offered by these companies. Ripple had to demonstrate the process, as it exists today, where there is no transparency and then showcase how Medi App is changing the game to create efficiency and higher profits for pharmacies.

Sironix

Sironix

PE Funded, Sironix, a large player in the surgical equipment manufacturing space needed an explainer video which showed how its product would be used in a surgery. We had to go the animated route to avoid showing any blood and gore. This animated explainer video was widely used by doctors to show patients what the surgery entailed.

MyTrolley

MyTrolley

MyTrolley had created a software product that would help customers discover products online but buy them from the comfort of their own homes after trying them. Mytrolley made this possible by leveraging the inventory and customer service of nearby retailers.

Hewlett Packard

Hewlett Packard

Hewlett Packard (HP) needed to show their sales partners why their storage solutions were a good choice for clients. Ripple created an animated marketing video to help tell their story. We selected whiteboard animation for its simplicity.

Hukam Boss

Hukam Boss

Start-up, Hukam Boss, had created an app to help all stake holders in a building society to collaborate. They needed an explainer video with an app demo to explain the benefits of the app to their potential customers. Ripple used a 2D animation art style and a humorous tone to depict the problems people in building societies face and to show how the Hukam Boss app effectively solved these issues.

Vector Consulting

Vector Consulting

An animated marketing video created by Ripple for Vector Consulting for an event by Forbes magazine where Vector was the sponsor. This was to be shown at a live event at Forbes' Business Awards. This marketing video showed how effective Vector's services are.

OK Credit

Ok Credit

Ok Credit needed an explainer video to showcase the convenience of its product during difficult time like the lockdown implemented in most countries during COVID-19. This explainer video was created for small shopkeepers and business owners across urban and rural India.

Birla White

Birla White | How To Select Products

This 2D animation video with screenshots shows painters how they can use the Birla White app to discover which primer, putty and distemper they should use for their projects.